WHY FAST-FOOD RESTAURANTS NEED MORE THAN JUST A REDESIGN

Profitality’s Juan Martinez joins the RB podcast “A Deeper Dive” to discuss why fast-food chains need a good engine under the hood of their newly designed restaurants.By Jonathan Maze on Jan. 27, 2021

Fast-food restaurant companies are busy developing new prototypes to take advantage of the growth in takeout. But they need more than that to succeed.

Or so says Juan Martinez, principal and founder with the consulting firm Profitality, who joins this week’s episode of the Restaurant Business podcast “A Deeper Dive” to discuss the proliferation of restaurant redesigns.